Identifying Your Target Market

Selecting The Right Attributes For Your Service

Selecting the right attributes for your service in Google Business Profile is crucial for accurately representing your home inspection business and attracting the right clients. 

Attributes are special features or services that set your business apart. For a home inspector, relevant attributes might include “Free Estimates,” “Licensed and Insured,” or “Weekend Services Available.” 

Consider what aspects of your service are most important to your clients and highlight these. Choosing attributes that align with client expectations and needs can greatly enhance your profile’s appeal. 

This targeted approach not only helps in accurately showcasing your services but also plays a significant role in improving your visibility to potential clients actively seeking those specific features.