Step-by-Step Guide on Creating and Verifying a GMB Account

Creating and verifying your Google My Business (GMB) account is a foundational step in harnessing Local SEO for home inspectors. 

Here’s a detailed guide to get you started:

  1. Sign Up: Go to the Google My Business website and sign in with your Google account. If you don’t have one, you’ll need to create it.
  2. Business Information: Click “Manage now” and enter your business name. If your business appears in the drop-down menu, select it; if not, click “Add your business to Google.”
  3. Category Selection: Choose a category that best describes your business – for home inspectors, this might be “Home Inspector” or “Building Inspection Service.”
  4. Location Details: Provide the address of your business. If you operate from a physical location that customers can visit, specify this. If you serve customers at their locations, you’ll be asked to list the service areas.
  5. Contact Information: Add your business phone number and website. This information is crucial for potential clients to reach you.
  6. Verification: Google will need to verify your business. This is usually done via a postcard sent to your business address with a verification code. Enter this code in your GMB account to verify.
  7. Optimization: Once verified, complete your profile by adding a business description, operating hours, and photos.

Remember, verification is key to ensuring your business appears in local search results and on Google Maps.